Martin says: "To build back the trust it helps to speak kind words to your beard. Speak in a low voice and use words of affirmation like, "you are unique", "you are special" and you are needed".
It's that time of year again, Movember (a.k.a. No Shave November), where men are encouraged not to shave for the entire month. The whole point of the movement is to raise awareness for men's health issues such as prostate cancer, testicular cancer, and men's suicide.